Every location counts.
The 600th market gets the same plan, creative and care as the first.
In practice Every plan starts from the households around that location, not a national average.
About Signalfy
We run local marketing for franchise and multi-location brands.
A marketing company that built its own platform. Whoever creates the campaign — your team, your agency or ours — Signalfy makes it run correctly in hundreds of local markets.
- 100+ franchise brands served
- 150,000+ locations served
- 10,000+ campaigns a month
- 450,000+ listings managed
Our commitments
What every market can count on.
Your playbook, not ours.
Corporate sets the strategy; we make it run the same way in every market. We add capacity to your team — we don't replace it.
In practice Locked brand assets, your rules and your approval workflows on everything we produce.
Show the work.
If we planned it, bought it or produced it, you can see it.
In practice Every order, placement and dollar visible, with reporting you can hand to leadership and franchisees.
Build what's missing.
When no process solves the problem, we build one, around your program, your data and your rules.
In practice Our grand opening program launches every new location the same way — awareness, offers and media sequenced to drive traffic from day one, tailored to each market.
How we work
From first conversation to every market running.
- Signalfy + corporate
Discover
Your locations, markets, budgets, programs and the tools you use today — and what success looks like for leadership and franchisees.
- Signalfy + your team
Set up
Your templates, brand rules, programs, budgets and approval flows set up — and connected to your sales, customer and franchise systems.
- Signalfy + locations
Launch
Locations onboarded, programs opened for enrollment and the first campaigns running in market.
- Signalfy
Run and report
Ongoing planning, buying and production, with regular reporting to corporate and franchisees — and the program refined as results come in.
Run it yourselves, have Signalfy run it, or mix both by program. Self-service or fully managed →
How do you work with our agency of record?
Alongside them. Your agency keeps the brand idea and the national campaign; Signalfy takes it local — versioning it for every location, planning and buying the local media around it, and running the programs that put it in market. Logos, colors and legal lines stay locked, so what runs in each market looks the way your agency designed it. And your agency no longer has to field hundreds of local requests. No agency? Our creative team can build the campaign too.
How long does it take to go live across 1,000+ locations?
Most brands are running across their system in 6–10 weeks, depending on how many programs they launch with. We set up your templates, brand rules, programs and approvals, launch with a pilot group of locations, then open it to the whole system. Because locations choose from programs you've already approved, adding the 1,000th location takes no more work on your side than adding the 10th.
Our story
A marketing company with its own platform.
Signalfy started where franchise marketing gets hard: making one national plan work in hundreds of local markets. When the tools we needed didn't exist, we built them — and those tools became the platform our programs run on today.
Today Signalfy plans and buys media, produces creative, runs programs and keeps every location's always-on channels current for franchise and multi-location brands across the country.
Our values
Who we are, and how we do what we do.
We are passionate.
Local marketing is all we do, for franchise and multi-location brands and nobody else. It matters to us the way it matters to our clients.
We care.
Every location is someone's livelihood. That means fast turnarounds, straight answers, and people who know your program.
We are one team.
Strategy, media, creative, data and engineering working together. When a problem crosses disciplines, the people who solve it are already in the room.
We get things done.
We'd rather show you than tell you. Problems get owned, fixed and followed through — never lost between teams.
Leadership
Leadership you'll actually meet.
Imran Qamar
President & CTO
Imran leads Signalfy's strategy and technology, including the data and AI behind every program. He holds an MS in Computer Science and brings 20+ years of experience, from software engineer and architect to technology executive across marketing technology, financial services and SaaS. He has built and scaled enterprise platforms that turn a company's data into decisions it can act on in real time.
He still approaches technology with an engineer's curiosity, but the question he cares most about is no longer "What can we build?" but "What should we build, and what business outcome will it create?" He views AI the same way: its value comes from changing how a business makes decisions, operates and serves its customers, not from adding it as a feature. He builds teams that scale through strong process, automation and clear accountability, not simply by adding headcount.
Imran Qamar on LinkedIn →